Lead service
Be the business AI recommends, and the one Google ranks.
We find out what ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews say about you today, fix the inputs those answers are built from, and track the change every month alongside your rankings.
Why it matters now
Buyers increasingly ask an assistant before they open a search results page. The assistant gives a short list, not ten blue links, and if you are not on that list you never get the click.
Those answers are assembled from the same raw material good SEO always used: consistent facts about your business across the web, structured data on your site, credible reviews, and clear pages that answer real questions. What changed is how you measure it, which signals carry the most weight, and how unforgiving a short list is.
Most agencies still report only rankings and traffic. We report AI mentions alongside them.
What's included
AI answer visibility
- A tracked set of 25 to 50 real buyer questions: local questions by market, or category and comparison questions if you sell nationally
- Monthly checks across ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews
- Share of mentions against your top three competitors
- Which sources the assistants cite, so we know which ones to fix
Technical SEO
- Crawl, indexing and site speed review
- Fixes on your CMS or a ticketed list for your developer
- Redirects, canonical tags and duplicate content cleanup
- Google Search Console and analytics set up correctly
Third-party sources
- With locations: listings and reviews accurate on every directory assistants read
- Without locations: G2, Capterra, Clutch, partner directories and industry lists
- Digital PR so the sources AI assistants cite actually mention you
- A list of the exact sites each assistant cited for your questions
Schema and entity work
- Organization, Product or LocalBusiness, Service and FAQ structured data
- Consistent name, address, phone and category facts
- Knowledge panel and Wikidata-style entity signals where appropriate
- An llms.txt file and AI crawler settings that match your goals
Content built to be cited
- Question-led page briefs your team or ours writes from
- Location pages with real, specific answers, if you have locations
- Category, comparison and alternatives pages for national and software brands
- Pricing-transparency and product pages buyers search for
- Updates to existing pages before new ones get written
How it runs
Baseline
We run your question set through each assistant and Google, score your mentions against competitors, and crawl the site.
Fix the foundation
Facts, listings, schema and technical issues first. These move AI answers fastest because every assistant reads them.
Build citable content
Pages that answer the questions buyers actually ask, written plainly enough that an assistant can quote them.
Track and adjust
Monthly readout of AI mentions, rankings, traffic and leads, with the next three things worth doing.
What you get in hand
- AI visibility scorecard with competitor share of mentions, refreshed monthly
- Technical SEO findings ranked by effort and impact
- Schema implemented on your site, validated in Google's tools
- Content briefs and page updates, shipped on your CMS
- A one-page monthly readout in plain language, plus the raw data
Pricing for this service
Most clients start with the audit and move to Ship, which covers this service end to end. Full terms are on the pricing page.
| Option | Price | What it covers |
|---|---|---|
| AI Visibility Audit | $2,500 one time | Baseline across 4 assistants and Google, technical review, listings check, 30-item fix list, 60-minute readout. Credited to month one. Free if it doesn't find at least 10 fixes worth doing. |
| Guide plan | $2,500 / month | We direct and check the work; your team or agency executes. |
| Ship plan | $5,500 / month ($7,500 without locations) | We do the work with you: fixes, schema, briefs, page updates, monthly tracking. |
| Run plan | from $9,000 / month | Search, content and site updates run end to end with our delivery team. |
Common questions
What's the difference between AEO, GEO and SEO?
AEO (answer engine optimization) and GEO (generative engine optimization) are two names for the same idea: making sure AI assistants mention you accurately. SEO is ranking in classic search. They share most of the same foundation, so we run them as one program and measure both.
Can you guarantee ChatGPT will recommend us?
No, and be wary of anyone who does. Assistants change constantly and answers vary by question and user. What we can do is fix the inputs they rely on and show you, month by month, how often you are mentioned.
How long until we see movement?
Fixes to listings, facts and schema often show in AI answers within weeks. Rankings and broader AI mentions usually move over two to four months.
Do we need new content?
Usually less than you think. Most gains come from fixing and clarifying pages you already have. New pages get written when there is a real question nobody on your site answers.
How do you measure AI visibility?
A fixed set of buyer questions, asked the same way each month across each assistant, logged with who was mentioned and which sources were cited. You get the raw log, not just a score.
Often paired with
Have something to build?
Book a free 30-minute scoping call. You'll leave with a recommended approach and a price range in writing, or an honest answer that you don't need us.